The likelihood of successful acceptance of an article increases if you spend some time evaluating your journal options. Talk to colleagues and browse publishers' websites to help you brainstorm a list of possible journals. For example, Elsevier has a Journal Finder search that could help you match your abstract to possible Elsevier publications.
Some considerations when evaluating your journal options:
This list was partially adapted from the American Psychological Association's Preparing Manuscripts for Publication in Psychology Journals: A Guide for New Authors.
Also see Selecting an Appropriate Publication Outlet: A Comprehensive Model of Journal Selection Criteria for Researchers in a Broad Range of Academic Disciplines for a thorough discussion of choosing an optimal journal.
The Publishing Your Research 101 video series from the American Chemical Society (ACS) includes interviews with prominent authors and journal editors who explain the publishing process from their perspectives.This series is aimed at both researchers and reviewers.