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BUSI 1301 SO Sheetz: Key Concepts

Course guide created for BUSI 1301 SO, Jennifer Sheetz, Instructor.

Key concepts from Chapter 2

Capitalism

Consumer Price Index

Gross Domestic Product (GDP)

Deflation

Monopolistic Competition

Producer Price Index (PPI)

Socialism

National Debt

Keynesian Economic Theory

Free Market Economies

Key concepts from Chapter 5

​Conglomerate Merger

Cooperative (Co-Op)

Horizontal Merger

Leverage Buyout

Limited Liability Partnership

Master Limited Partnership

Vertical Merger

Limited Partners

Key concepts from Chapter 11

Apprentice Programs

Fringe Benefits

On-The-Job Training

Off-The-Job Training

Federal Labor Standards Act (FLSA)

Civil Rights Act

National Labor Relations Board (NLRB)

Disparate Treatment v. Disparate Impact Discrimination

Key concepts from Chapter 17

Accounting Cycle

Assets

Cost of Goods Sold (COGS)

Depreciation

Bookkeeping v. Accounting

Private Accountant v. Public Accountant

Key concepts from Chapter 3

Absolute Advantage

Comparative Advantage

Balance of Payments

Embargo

Trade Deficit

Trade Protectionism

General Agreement on Tariffs and Trade (GATT)

 

 

 

Key concepts from Chapter 6

Affiliate Marketing

Incubators

Intrapreneurs

Micropreneurs

Small Business Administration (SBA)

Small Business Investment Company (SBIC) Program

Angel Investors

Venture Capitalists

Key concepts for Ch. 13

Market Segmentation

Environmental Scanning

Marketing Mix

Mass v. Niche Marketing

Target Market

Customer Relationship Management (CRM)

Cognitive Dissonance in Marketing

 

Key concepts from Chapter 18

Capital Budget

Factoring

Debt v. Equity Financing

Cash Budget

Operating Budget

Trade Credit

Line of Credit

Revolving Credit

Key concepts from Chapter 4

Compliance Based Ethics Codes

Corporate Philanthropy

Corporate Responsibility

Corporate Social Responsibility

Insider Trading

Integrity based Ethics Code

Whistleblowing

 

 

 

Key concepts from Chapter 8

​Benchmarking

Cross-Functional Self Managed Teams

Matrix Organization

Span of Control

Decentralized Authority

Hierarchy

Flat Organizational Structure

 

Key concepts from Chapter 16

Viral Marketing

Push v. Pull Strategy

Product Placement

Promotional Mix

Interactive Promotion

Mobile Marketing

Prospecting

 

Key concepts from Chapter 19

Capital Gains

Diversification

Dow Jones Industrial Average (the DOW)

Initial Public Offering (IPO)

Securities and Exchange Commission (SEC)

NASDAQ

Common v. Preferred Stocks